When ASOS chose London-based model Vivian Eyo-Ephraim to front their Curve collection, they couldn’t have prepared themselves for the social media frenzy the pics would generate. But, since releasing ...

ASOS has been on the receiving end of all the praise hand emojis after the brand started championing model diversity. Not only have they started showing the same clothes on different sized models, but ...

When ultimate bombshell and plus size model Felicity Hayward became ASOS' first Curve stylist last year, I screamed with joy for about five days. Hayward is everything I aspire to be when it comes to ...

It's no secret that women feel better when they see people who look like them in the media. That's probably why people are loving an Asos image that features a curvy model in a bright red dress, her ...

Models 1 and ASOS announce the winner of their latest search for the next plus-size model. Lauren Punter, 20, from Leicester, beat a record breaking 8,000 entrants to bag a modelling contract, photo ...

If there's one thing we've learned in recent years, it's how important representation in the media really is. Remember the viral reaction videos from young girls seeing Halle Bailey as Ariel in The ...